Solidarium is an organization that provides a link between local Brazilian sellers and artisans, and larger retail companies in the U.S. These sellers, which are 95% women and 5% men, come from poor communities and have likely only sold their goods locally, never having traveled outside of their communities. Solidarium creates market channels that allow locally produced goods to be sold abroad in order to stimulate higher incomes for the people producing these goods in Brazil. They have successfully increased the income of 1,600 local producers by 80% and accomplished commercial agreements with the top 5 retailers in the country.
The newest program created is Solidarium Ambassadors, which works to expand Solidarium’s online partnerships to supplement the many partnerships they have already established in person. Solidarium works to positively effect the lives of poorer, subsistence communities in Brazil by providing the opportunity to raise their incomes using skills they already have. The overall goal is not only to end the cycle of poverty in Brazil, but also to create a market revolution in the U.S. Currently the project is focused only in Brazil, but Solidarium plans to expand to other Latin American Countries in the future.
