Accelerating the Future...
- CATEGORY WINNER : Behavioral Change
- Award Year: 2019
- Nominee URL: https://grofive.com/
Children's feet grow faster than their height which means that they need to ‘upgrade’ shoes even more frequently than clothes. Particularly in developing countries this can be a challenge. GroFive have developed a special pair of sandals, called Expands, which can ‘grow’ with the child: the straps on the front, back as well as the sides of the shoe can be adjusted, meaning that, for example, one shoe fits from US 5C to US 9. The Kickstarted campaign GroFive launched in 2018 was 800% funded, in 30 days.
Children's feet grow faster than their height which means that they need to ‘upgrade’ shoes even more frequently than clothes.
They designed a special pair of sandals, called Expandals, of which the straps on the front, heel, and sides of the shoe can be loosened.
The Expandals have a large size range for both boys and girls. The design is in fashion and unisex at the same time.
The team had no business making footwear. The quality of the Expandals is under certain concern and they must ensure the quality.
Children's feet grow faster as their height and they often need to change shoes frequently. This tends to be difficult for families in developing regions, especially in poor regions. A team called GroFive developed a special pair of sandals, called Expandals, of which shoe size can be changed. The straps on the front, heel, and sides of the shoe can be loosened. In this way, these sandals have a larger size range. For example, boys can wear these shoes from US 5C to US 9. For children who are not very relaxed about their household finances, these shoes can replace many pairs of shoes, thereby easing economic distress. GroFive has brought this special product to nearly 100 countries worldwide, exceeding 170,000 pairs. GroFive is currently at crowd-funding stage on Kickstarter, and the progress is going smoothly.